Monday, July 22, 2013

'The Facts Say Yes' Referendum campaign PR kits hit council inboxes

Last Friday, councils should have received the electronic PR briefing packs from our YES campaign team and be in the process of pulling together and submitting the information requested.
The pack is designed to help brief referendum spokespeople and the communications team in each council with campaign messaging and help councils to start planning their own communication in the lead up to election day.
The local media campaign for a YES vote is intended to be driven by local councils and is essential to garnering awareness and support.  It's the local projects and initiatives that will resonate best within each community and it's up to local councils to drive and create this awareness.  We all know that the most effective advocacy comes from people we can relate to - that's why it's not just the Mayors and councillors who will give this campaign real impact but members of each local community who benefit every day from the ongoing support of the local council. 
The campaign website www.thefactssayyes.com.au is now live and Facebook and Twitter pages are also live and ready for councils to connect with the YES campaign team.
Councils with queries in relation to 'The Facts Say Yes' PR briefing pack should contact the campaign press office: Email: pr@thefactssayyes.com.au


Advice from ALGA news of 19th July